Creative Content, Strategic Storytelling

Colleen Maloney is a senior writer and content creator working in long-form and short copy, as well as digital media.

Content That Connects

Whether two words or two thousand, the right messaging tells the whole story.

Long or short, print or digital, good content conveys truth and inspires action.

MY WORK INCLUDES

Blogs

Branding

Articles

Reports

Catalogs

Ads

Social

Email

Case Studies

Collateral

Video

Podcasts

Not only is Colleen exceptionally experienced in developing strong creative in a variety of formats and managing a team, she has the unique ability to bring alive complex technical subjects with colorful stories and character.

ALEX MOK, CO-FOUNDER & CEO, MANTRA BIO

FEATURED PROJECTS

BRANDING

Emisoft

Experts in environmental data management and reporting, Emisoft are a passionate team of technology innovators and business… Continue Reading

REPORT

Payroll Efficiency Index

In April 2019, leading global payroll provider CloudPay published the introductory Global edition of the Payroll Efficiency Index, an… Continue Reading

VIDEO

Decoded

This live web series puts technology into context by exploring the real-world applications and day-to-day challenges addressed… Continue Reading

CATALOG

Max Azria Collection

Each season the Max Azria brand identifies an aesthetic inspiration that informed everything from the colours to the textiles… Continue Reading

ARTICLES

Spotlight on Steve Golin

Steve Golin knows what he likes. Over the past 25 years, he’s produced some of the era’s most quirky, challenging, acclaimed and… Continue Reading

CASE STUDIES

A Better Build to Print

Modular have built their reputation on delivering innovative, bespoke solutions to complex production challenges for advanced… Continue Reading

“With her writing, Colleen drives a clear and consistent brand message that connects authentically with the target audience. She is also a great pleasure to work with – flexible, responsible, and fun!”

ALICE CHUNG, VP MARKETING & COMMUNICATIONS

RECENT BLOGS

NEARFORM

What It Means to Be a Digital-First Organisation

If the need for organisations to go digital was ever in question, the events of 2020 decisively ended that debate. The effective digital delivery of services and a consistent customer experience to match are table stakes for any business hoping to see the far side of Covid. Likewise, supporting fully remote (if not fully flexible) working scenarios for a range of employees is becoming an essential step for organisations looking to continue business as now-normal… Continue Reading


EMISOFT

The Environmental Impact of Santa Claus on Christmas Eve

Ever wonder about the real environmental implications of Santa doing all his work on Christmas Eve? And if he can really make all his deliveries in one night? Santa is on an incredibly tight deadline, having just 31 hours to deliver presents to the approximately 380 million children worldwide who celebrate the Christmas holiday. His day gets a bit extended due to the Earth’s rotation… Continue Reading


CLOUDPAY

How to Catch Up in the Robotics Revolution

In 1961, workers in the General Motors plant in West Trenton, New Jersey, stood back and watched as a robotic arm lifted pieces of scalding hot metal from a die casting machine—a modest movement that previously posed a very real health and safety risk to the workers. The machine was called Unimate, built seven years earlier as the world’s first commercial, digital, and programmable robot, and recognized as a tipping point in modern history… Continue Reading

Ready to tell your story?

Whether you’re looking for a brief social campaign or a full site rewrite, you’re a click away from getting the content you need. 

From SaaS to science, high fashion to global finance, I help B2B and B2C companies of all sizes tell the stories only they can.

clients include