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Catalog

Max Azria, Spring 2009

The Max Azria collection evokes a natural, artistic elegance. Beginning in the spring of 2009, this brand sought out artists who represented its graceful, feminine sensibility to feature in its seasonal ad campaigns. Gold-medalist Nastia Liukin launched the tradition in a widely acclaimed campaign that years later remains representative of the brand. These are the […]

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Reports

The Payroll Efficiency Index

In April 2019, leading global payroll provider CloudPay published the introductory Global edition of the Payroll Efficiency Index, an industry-first benchmarking report of payroll processing KPIs. The unique, centralised platform and servicing model pioneered by CloudPay put the payroll leader in the enviable position of being the only global provider to maintain direct control over […]

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Articles

Spotlight on Steve Golin

“You’ll never get this movie made” With The Beaver, Steve Golin prevails once again. Steve Golin knows what he likes. Over the past 25 years, he’s produced some of the era’s most quirky, challenging, acclaimed and ultimately enduring films, marked by narrative and visual styles that demand an intellectual as well as emotional investment from […]

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Ads

C1: ‘We shall find.’

The C1 single-cell sequencer from Fluidigm revolutionised the field of life science research by enabling researchers to explore tumour heterogeneity to better understand, among other things, cancer pathologies and mechanisms — and how new treatment designs could stop them. One of the methods scientists use to do this is called single-cell mRNA sequencing, and the […]

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Blogs

The Case for Connection in the Digital Age

The spread of modern technology and its ability to provide us with instant information and communication has transformed our world. Everything from friendship and entertainment to education and industry looks different in the Digital Age. Yet, for all the widespread benefits of this transformation, we’re only beginning to recognize the potential downsides and their effects […]

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Blogs

How to Catch Up in the Robotics Revolution

In 1961, workers in the General Motors plant in West Trenton, New Jersey, stood back and watched as a robotic arm lifted pieces of scalding hot metal from a die casting machine—a modest movement that previously posed a very real health and safety risk to the workers. The machine was called Unimate, built seven years […]

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Blogs

Prioritizing Data Visibility in a Security-Focused World

Compliance, performance, efficiency—it can be tough to prioritize goals within a global data management strategy. Depending on your yearly objectives, regulatory demands, and market opportunities, data quality and security can seem more urgent, complicated, or beneficial in widely varying ways. Continually developing technologies, like cloud-based services and process automation, have enabled multinational companies to recognise the […]

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Blogs

One Artist’s Scientific Method

Fabian Oefner exposes beautiful unseen moments of daily life Fabian Oefner’s work catches your attention. Check out any of his vivid psychedelic images, and you never know what you’ll see. Maybe it’s a coral reef glowing fluorescent below the surface of the sea. Or an inky black sky filled with stars. Some might see a […]

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Case Studies

Groupon Goes Global

Created to showcase the dramatic payroll transformation project undertaken by Groupon, this case study details how the global e-marketplace leader consolidated all international payrolls onto the CloudPay platform. In addition to the case study collateral below, we produced a video version, viewable here, and a podcast episode discussing the challenges and benefits of the project.

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Collateral

CloudPay One-Pagers

Whoever said “if I had more time I would have written you a shorter letter” may have been a SaaS copywriter. Attempting to capture the depth of an innovative, comprehensive technology solution and clearly communicate its value to potential customers on a global scale in a concise, easily digestible collateral piece is a true challenge. […]